# Tracking Page

The tracking page is a crucial touchpoint for customers to stay updated on the status of their orders. Omega App offers a comprehensive tracking page solution for Shopify merchants, packed with powerful features to optimize the tracking experience. In this document, we will delve into the features of Omega App's tracking page and how they can elevate the tracking experience for customers.

## Why Use a Tracking Page?

1. Customer Convenience: Customers appreciate the ability to easily track their orders in one place, without having to search through emails or contact customer support.&#x20;
2. Transparency and Communication: A Tracking Page allows merchants to provide real-time updates on the status of the shipment, keeping customers informed about their order's progress.&#x20;
3. Branding and Personalization: A customized Tracking Page with the merchant's logo, colors, and branding elements creates a cohesive brand experience for customers.&#x20;

<figure><img src="/files/tEjAkC8sWMHXyd2h1mdi" alt=""><figcaption></figcaption></figure>

## Features of Omega tracking page&#x20;

### Basic functionalities

* [Embed on Store Navigation](/docs/faqs-tracking-page/how-to-add-tracking-page-to-my-website.md)

Omega App allows merchants to replace Shopify's native tracking link with their tracking page link, which can be easily embedded in the store's navigation for easy access by customers.

* Order Status Page Integration

Merchants can add a tracking link to the Order Status page, providing customers with a seamless way to track their orders directly from the order confirmation page.

<figure><img src="/files/JzP1oFZr6dzH5sHQ8G8V" alt=""><figcaption></figcaption></figure>

* [Branded Customization](/docs/faqs-tracking-page/branded-customization.md)

Merchants can customize the look and feel of the tracking page to match their store's branding, including adding their logo, colors, and design elements

<figure><img src="/files/GgKyujU9SsgMP4yjrPk6" alt=""><figcaption></figcaption></figure>

* Custom CSS and HTML

Merchants with coding skills can further customize the tracking page using custom CSS and HTML, allowing for advanced customization and branding to align with their store's unique design and style.

### Advanced functionalities

* [Keyword Blacklist](broken://pages/j05x46BLWCUFLtRqmzST)

Merchants can create a keyword blacklist to filter out certain keywords from being displayed on the tracking page, ensuring that sensitive or inappropriate content is not shown.

* &#x20;[Estimate delivery date](/docs/features/tracking-page/estimated-delivery-date.md)

Merchants can provide an accurate EDD for customers to contribute to a positive customer experience and efficient business operations

* [Product Recommendations](/docs/features/tracking-page/product-upsell.md)

Merchants can include personalized product recommendations on the tracking page, based on the customer's purchase history or browsing behavior, to promote cross-selling and upselling opportunities.

<figure><img src="/files/mDrj6IJx1mkeETeIzD1z" alt=""><figcaption></figcaption></figure>

* [Reviews](/docs/features/tracking-page/customer-reviews.md)

Merchants can integrate customer reviews and testimonials on the tracking page to showcase social proof and build trust with customers.

* [Custom Status Updates:](/docs/faqs-tracking-page/custom-status-updates.md)

Merchants can customize the status updates displayed on the tracking page to provide more detailed and personalized order tracking information, such as "Order Packed," "Shipment Dispatched," etc.

## Troubleshooting

<table data-view="cards"><thead><tr><th></th><th></th><th></th><th data-hidden data-card-target data-type="content-ref"></th></tr></thead><tbody><tr><td>How to add tracking page to my website?</td><td></td><td></td><td><a href="/pages/gO7MImdSxOYJ8cc8VRGs">/pages/gO7MImdSxOYJ8cc8VRGs</a></td></tr><tr><td>How to edit status text on the progress bar</td><td></td><td></td><td><a href="/pages/YBMc2YhGgIsBsjvtz6rf">/pages/YBMc2YhGgIsBsjvtz6rf</a></td></tr><tr><td>How to hide the courier company on Tracking information on tracking page</td><td></td><td></td><td><a href="/pages/ZUoixSGH4XI5NYyS1DmE">/pages/ZUoixSGH4XI5NYyS1DmE</a></td></tr></tbody></table>


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